GENLOGS & SETHMAR TRANSPORTATION PARTNERSHIP ANNOUNCEMENT

Sethmar Transportation, a full-service transportation provider based in Overland Park, KS announced today its partnership with truck intelligence company GenLogs to leverage its nationwide network of roadside sensors to source trusted carrier capacity. GenLogs’ platform gives Sethmar the ability to source carriers directly and off the load boards. Sethmar is one of only 200 logistics providers that have access to the powerful intelligence platform.

“Shippers are discerning these days and want to ensure their transportation providers can reduce costs while still keeping their freight safe,” said GenLogs CEO Ryan Joyce. “Now we can proudly refer them to Sethmar who has made the investment in a powerful toolkit to keep freight out of the hands of fraudsters and thieves. Not only does Sethmar have a wholistic view of the market, but our platform gives them insights into backhaul opportunities to drop their customers’ transportation costs.”

Founded in 2023 by former U.S. intelligence officials, Virginia-based GenLogs applies counterterrorism principles to fight fraud in trucking and streamline freight operations. The company’s roadside sensors provide real-time truck data, including carrier names, numbers, and critical details about the equipment in use. GenLogs also has a demonstrated ability to recover stolen cargo with a dedicated Investigations Team comprised of former US Intelligence Community professionals.

“GenLogs is a game-changer for the logistics industry. In just a few months, it has helped us tackle fraud, source capacity in hard-to serve lanes,,” said Branden Cox, President “We are excited to add this new technology platform to our suite of tools, enhancing our ability to deliver solutions and visibility for our customers.”

GenLogs sensor network has uniquely fingerprinted nearly 300,000 for-hire carriers and observed their trucks nearly 1 billion times over the last six months compared to only 1 million inspections conducted by the US Department of Transportation. GenLogs also has network and lane data on over 250,000 shippers across the United States and is poised to expand into Mexico and Canada later this year. GenLogs has helped customers prevent millions in losses and helped recover over 1,000 stolen or misused trailers.

Learn more about Sethmar Transportation at https://sethmar.com/

About GenLogs

GenLogs is the Freight Intelligence platform that delivers proprietary insights via a nationwide network of sensors, commercial, and open-source datasets. Its goal is to unlock $7 trillion of new global freight flows while fighting $30 billion of fraud and theft. To learn more, visit www.genlogs.io and follow GenLogs on X and LinkedIn.

Media Contact: Ryan Joyce, contact@genlogs.io